SAP CRM Marketing Lead Management

Leads facilitate your organization’s likelihood to make business. With leads, you may provide a streamlined hyperlink between marketing and gross sales so as to accelerate the method between first interest and sales. Leads may help you to seek out out more a couple of potential business.Lead Management is designed to help automate the initial pre-sales course of, freeing up your gross sales division to give attention to probably the most precious prospects and opportunities.

1. The customer is considering a new product line. He contacts the interaction center or enters his request on the homepage (a lead shall be created).
2. The IC agent ask the client some detailed questions based on the interactive scripting (a lead will be created).
3. The lead manger decides to dispatch the lead to an external partner, a inner lead qualifier, or an inner gross sales employee. Relying on the lead qualification level, a workflow might be triggered and a alternative is created.
4a. The gross sales consultant follows up on the lead or alternative and contacts the customer.
4b. The channel partner follows up on the lead and contacts the customer.
4c. Additional function: The lead qualifier qualifies the lead and has the option of creating a chance for the gross sales representative.

By deploying the lead management processes, you probably can:
  1. Enhance each your response charges to buyer requests and your understanding of customer wants
  2. Create high-high quality leads and increase your revenues
  3. Streamline the seize, distribution, and qualification of leads throughout a multitude of channels by means of systematic and efficient tracking of the progress of leads. This is achieved via a strategy of closed loop monitoring, thereby permitting your sales group to enhance shut rates with reduced gross sales time and cost.
  4. Use strategic reporting functions to measure the success of leads with Lead Management, and to support medium to lengthy-time period resolution-making. Strategic reporting is carried out within the SAP Enterprise Information Warehouse.
  5. Facilitate numerous roles corresponding to lead supervisor, lead qualifier, channel supervisor, companion supervisor, and partner Eemployee. Your interaction middle brokers or gross sales representatives can even use this feature.
The Lead Management process starts with gathering relevant information about enterprise companions or prospects throughout all channels. In the course of the lead qualification course of, leads are qualified in numerous levels (for example, scorching, warm, chilly) in keeping with their potential business interest.Enterprise Associate: Each clients and prospects will be thought-about as leads.The business accomplice relating to the article lead or alternative is called a prospect, defined as a enterprise associate thinking about conducting enterprise or by which such an interest is assumed. If a lead is was a chance, this same prospect can additionally be transferred.Organizational items: An organizational unit can both all belong to one utility (for example, sales organizations in CRM) or to totally different functions (for instance, company code in FI and AM, plant in MM and SD).

Lead Generation

This process lets you create results in qualify the level of interest introduced by enterprise companions,with the purpose of transforming these leads into opportunities.You might have maintained your settings for Lead Management. For more information, entry the Implementation Guide, choose Customer Relationship Management.

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SAP CRM Marketing Product Proposals

Target group creation : Target teams are created close to particular advertising and marketing activities, for instance, an e-mail advertising campaign supposed to introduce a new product or a phone campaign targeted at your most worthwhile customers. You ought to utilize profiles to combine the required choice criteria and arrange your goal groups.

Cross-promoting analysis

In this course of, you perform cross-selling analyses to establish which merchandise in a selected buyer section are typically bought together with which other products. The analysis can deal with the information pertaining to a single go to (that is, evaluation of the products positioned in a procuring basket) or on the info pertaining to a buyer’s purchases over a quantity of visits.

Product proposal definition

You should utilize this business course of to outline product proposals for particular target groups or advertising profiles, which means that the relevant product proposals are only used if the enterprise companions deciding on the product(s) belong to the given target group or match the relevant advertising and marketing profile defined within the rule.Based on a way schema that you have created in Customizing, you probably can define product lists and product affiliation guidelines, upon which the product proposals might be displayed.

Order processes for B2B and B2C

B2B: This process permits clients to find and order products and services rapidly and easily. This
business scenario could be coupled with a purchasing software, equivalent to SAP Enterprise Buyer.
B2C: This course of permits finish clients to order merchandise and services. It's designed to offer merchandise attractively in an effort to encourage buying and maximize profit.

Cross Selling

You possibly can create association guidelines which may be to use for explicit goal teams or advertising profiles, or you probably can create "international" guidelines the place no such restriction applies.Product affiliation guidelines are used to determine which product or merchandise may be really helpful in addition to (cross-selling) or as an alternative of (up-selling or down-selling) a given product, and below what conditions.These circumstances embody the connection between the merchandise when it comes to worth or revenue margin, for instance, and the goal group for which these affiliation guidelines apply.Cross-promoting functionality is used in each Internet sales (Internet shop) and telesales, where it's designed to increase turnover by generating additional sales.For example, if a enterprise companion orders a PC, you cross-sell by suggesting a printer and a specific software program package.

Up promoting

In place of the product chosen by the client, higher-value alternatives are proposed for purchase.
If the customer orders products that lead to a total price that is too high, an alternate, less expensive product may be proposed.

You define relationships between products, often called product affiliation rules. Every rule consists of a main product(s) (those for which other products are to be suggested) and dependent product(s) (those products which can be to be instructed). By linking products on this method, other products might be offered in addition to the merchandise selected.

You can outline other merchandise that needs to be proposed if you sell a specific product. The products in query here are defined using the up-promoting and down-selling rules.

Product Associate Rules

The rating worth you assign to the products determines whether they're proposed as up-selling or as down-promoting products (the higher the ranking worth, the greater the worth of the product).The number you enter in the Rank column displays the value of the product.Along with creating product affiliation guidelines manually, you can also have them decided within the Enterprise Data Warehouse (BW) using knowledge mining. These rules are then imported into SAP CRM utilizing BAPIs. These BAPIs act as an interface between CRM and the external system by which the rules are determined.

Procedure for Ranking Value

This ranking worth is often, but not always, related to the value of the products in query,and kinds the products throughout the rule.By creating a worth determination process right here, the ranking value can be entered robotically for the merchandise in an up-promoting/down-selling rule.

You could solely specify one process, which then holds for all of the up-selling/down-selling guidelines you create.Generally speaking, your up-selling/down-promoting rules should comprise either merchandise for which all the ranking values are entered manually, or merchandise for which all of the rating values are determined automatically.If you embody a brand new product in a rule and have the rating value for this product determined mechanically, the ranking value for all different products within the rule is recalculated; manually entered values can be overwritten.

Types of Product Proposals

With international product suggestions you may, for instance, provide the Net store’s best-seller to all of the purchasers that visit your Net store, independent of particular goal groups.Utilizing a worldwide goal group as a reference, certain merchandise are proposed and introduced within the type of a top n product list. All Internet store clients belong to the worldwide target group.High n lists are a mix of business partners and merchandise which would possibly be valid for a selected interval of time.A prime n record consists of knowledge entered on two levels: a header containing mainly administrative info, and a quantity of top n items containing the actual enterprise companion, product, and time stamp combination.Prime n lists are created by evaluating gross sales information from SAP BW for the target group and are displayed for all business partners in the target group.High n lists are created manually or may be determined from SAP BW using knowledge mining techniques.Prime n lists are stored and maintained in partner/product ranges structures.

Global Product Recommendation with Web shop

With global product recommendations you'll have the opportunity to provide, for example, the Internet store’s best-vendor to all of clients that visit your Web Shop, independent of explicit target groups.The Goal group for Product Recommendation subject is used within the Internet shop to offer products (bestsellers) which may be displayed for all customers.To enable selective advertising, enterprise partners are divided into totally different goal groups. The target groups are maintained in CRM marketing.By definition, members of a goal group have attributes in common. Within the case of world product suggestions, it is a frequent curiosity in visiting the Internet store (thus “international” target group).Every customer to the store is indirectly assigned to this goal group.A global target group is used as a reference to propose and current certain merchandise in the type of a top n product list. When target groups are used for personalized advertising and marketing functions, the store visitor is straight assigned to a number of target groups.

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SAP CRM Marketing Segmentation

To communicate along with your prospects in a targeted way, you should realize who your prospects are, and you could have data on their pursuits and purchasing behavior. The existing advertising and marketing information on your online business companions therefore ma kes a invaluable contribution when modeling goal groups in your marketing activities.Dividing your buyer master into completely different groups known as customer segmentation and relies upon to a nice volume at the planned marketing activity. The segments created could be processed in different methods according to the actual needs and preferences of the business companions they contain.You create goal teams from a big selection of totally different data assets by way of combining selection standards received, for example, from InfoSet queries, SAP BW queries, enterprise companion master knowledge, and obtained deal with lists. Target workforce information might be written to SAP BW for later analysis and to support simpler selection in future. Target groups may be connected on to marketing campaigns or used as additional criteria to apply to product proposals.From the CRM Marketing Planner, enterprise companions in the goal teams may be contacted by means of a spread of channels, together with SMS, email, and telephone. You also have the option of contacting target teams straight regardless of a campaign.

Data Source for Segmentation

Attributes will be created in CRM for marketing purposes, for instance “hobbies." Related attributes can be combined into characteristic sets that can later type the premise for profile and goal crew modeling in the Section Builder. After attributes are assigned to a business partner, you may preserve these attributes hence and use them for target team selection.InfoSets are used to entry business partner grasp information (stored for instance in CRM or SAP R/3), which allows you, for instance, to pick out all business partners with a certain zip code, birthday, or so on. In addition to the InfoSets you create your self, SAP gives numerous InfoSets in the usual delivery, which can be used for advertising purposes.BW queries are used to access transactional knowledge saved in SAP BW, for example "variety of purchases per month” or “gross sales volume.”

Within the BW Exterior Checklist Management situation, address information bought from information distributors is imported into SAP CRM and made out there for subsequent processing within the type of target groups. In addition to the option to import smaller information packages straight into CRM as full goal groups, address knowledge can even be loaded ahead into an SAP BW system. To give you the chance to use this address data in the Segment Builder, you need to create an Exterior Listing Administration (ELM) information supply in the CRM system.

Generating Marketing Attributes

Attributes are the standards you employ to distinguish between enterprise partners so as to facilitate extra personalized marketing activities.Attributes and characteristic sets must be used to capture information from prospects that is not usually covered in master data. Typical examples of attribute knowledge embrace spare time activities, pursuits, particular questions associated to an internet site, and so on.For these aware of SAP foundation instruments, attributes and characteristic sets are based mostly at the type functionality.Attributes may be single value or a quantity of worth and can be outlined as required entries. Attributes may be of format Personality, Numeric, Date, Time, or Currency. You probably can solely enter a description for an attribute value if the attribute is of structure Character.You create attributes in the Keep Attributes transaction. The values which are permitted for these attributes are written into a table. Just one key area is authorized for this desk; tables no longer conforming to this rule are not accepted. However, the desk may also include a client. If you may like to test values utilizing a table that doesn't comply with this specification, you should use a operate module to define the table.Please note that check tables for checking values at all times read the info in the database table. Any restrictions to the value set that come up from inheritance or item dependencies are ignored.You would possibly also input descriptions in languages other than the logon language. To take action, select Extras.Modification Language, specify the relevant language, and input the description in that language.

Using Attributes sets

In case you set the Person indicator, you may maintain the characteristic set for business companions of kind Person.This indicator is linked with the Group indicator. If both indicators are set, the characteristic set can be maintained for individuals and organizations. This is additionally the case if neither of the two signs are set. In this situation, it is a a regular default setting.You can enter a territory ID to indicate that the attribute set can only be used for enterprise companions in that explicit territory. A territory can be, for example, a geographical space, a product line, or a buyer, or it will probably include a combination of those, corresponding to nation, state, zip code, and product category. To display the small print of the attributes in the template, select the attribute by way of placing your cursor on the relevant line and selecting Show Attribute.You also have the option to copy characteristic sets from one system to another utilizing the record Transfer of Characteristic Units to Other Programs . You'll find this report in the Easy Access menu below Advertising -Instruments-Professional Tools.

Maintain Attribute List

To create an characteristic listing, input a description, segment category, and section type for the characteristic list.The section category is used to describe the usage of an object throughout the Phase Builder. SAP supplies 5 categories to which segment varieties are assigned for display and authorization purposes.You use segment types to manage which customers are in a place to course of which objects.Choose Assign Information Source and select an information source. The name of the information supply then seems below the title of the list. You can upload as many information sources to an attribute record as you require. Within the record of attributes, choose those that you want to embrace via marking the test boxes.Additionally you'll find a way to create filters to indicate which characteristic values you want to use for segmentation.To keep up the homes of an characteristic for your list, choose the characteristic with a proper-click. Right here you can even specify an update cycle in your attributes, which makes it potential to store the decided characteristic distributions in a cache for a freely-definable period of time, therefore enhancing performance.

Creating Filter

To create a clear out for an characteristic, right-click on an attribute and select Create Filter.Enter the criterion and a description for the filter. Depending on the kind of attribute, you'll both select from values already defined for the attribute (as is the case for values from characteristic units) or enter your own values. For attributes deriving from SAP BW cubes or from InfoSets, it's additionally doable to add filter out situations that specify the key figure values. In the characteristic context menu, select Filter conditions and enter the variable name and the corresponding values that you just want to apply. For example, you can specify a sure period and sales workplace for the vital thing determine gross sales volume.

Features of Segment Builders

The Segment Builder is used for the introduction of goal groups with a selected advertising goal in mind.Section Builder: Historical past Info-The Segment Builder is designed around two specific sorts of roles. The database specialist who is chargeable for making the required choice standards available, combining the relevant attributes into lists that seem within the Segment Builder; and the marketer who makes use of this knowledge to mannequin profiles. Marketers are interested within the response rates of target teams at every level during and after a campaign. They concentrate on enterprise goals and:
  1. Grow to be snug with technology out of necessity
  2. Suppose all day about increasing marketplace proportion
  3. Deal with creative and analytical activities that can improve enterprise
  4. Technologists focus on data and analysis and:
  5. Develop into snug with marketing out of necessity
  6. Think about databases all day
  7. Know SQL or other scripting languages
The Segment Builder might be accessed by approach of the Advertising Plannner directly. It can be used as a stand-on my own application.

People Centric Interface


A profile set is composed of selling segments - profiles, target teams, and other profile sets (cited
as subsets) - that were modeled collectively or which are to be interpreted together.In the Section Builder, profile sets act as folders grouping collectively the advertising and marketing objects profile, goal staff, and profile set (subset).The place a profile set is to be interpreted as a subset, it is used to create the logical OR dating for growing target groups.Profiles are created utilizing selection standards associated along with a logical AND. The logical OR which will be needed is created via combining a quantity of profiles (or goal groups) to type a subset.This subset could be interpreted as a union of the profiles (or target teams) it contains. If, to enable additional processing of the subset, a corresponding target group is created (referencing the subset and not a profile), this goal team accommodates the union of the enterprise partners contained in this subset (that's, duplicates are removed).By method of profiles, the subset subsequently represents the logical OR; by means of target groups, it represents the duplicate-free union of the enterprise partners.You can create a subset for a profile set, but you can not create one other subset for this subset. In this feel, not more than two levels could be created.

Target Groups

Having created a target team, chances are you'll determine that it incorporates too many enterprise companions and that you simply need to scale back its size. For instance, budgetary constraints might imply that you cannot have the funds for to touch every enterprise partner within the target group. To avoid having to rework the relevant profile(s), you'll be able to use the scale back operate to lower the variety of business partners via a simple algorithm. The guidelines in which goal teams may be reduced or cut up are laid out in Customizing.You may also decide to split a target crew into a number of other target teams, for example, for the introduction of test groups and control groups for certain campaigns.In addition, merge, intersect, and take away functions are additionally available to enable you to:
  1. Upload the business partners in a given target group to those in another (utilizing the merge perform). Right here, a brand new goal crew is created containing the business partners in both target groups.
  2. Two goal groups might be mixed into one (using the intersect perform). On this case, a new goal staff is created containing only these business partners that belong to both target groups.
  3. Business partners may be faraway from one target team and put into another. To do so, drag one goal group to another and choose Remove from the context menu.
Master Groups

Grasp groups delimit the selection base throughout enterprise associate segmentation to a specific group of business companions in order that non-relevant enterprise companions are excluded from the selection. The extent to which the selection is particular depends on the aim of the master group. For a general limit, for example, you could first exclude all business companions that are not B2B customers or which are flagged for deletion. A master group like this might then be used as a base master group. You would then construct on this base grasp workforce to create more complicated grasp groups.To supply a greater evaluate of modeling for particular person workers to understand, additional regulations could probably be added. For instance, the device display of obtainable business companions might be reduced to exactly those enterprise partners related to a selected employee. This method that whilst the Segment Builder is began, the device will automatically present only the relevant accessible business partners and
the person will no longer must input choice criteria.If samples are used in the course of the modeling of target groups primarily based on master groups, then these samples also needs to be primarily based on master groups. In some other case, the outcomes of the estimate could be very totally different from the precise result. The sample is created robotically while the master staff is created.Grasp groups also provide better performance within the Section Builder.Below Settings within the Segment Builder, you presumably can preserve a typical master workforce that you're running with.

Growing master teams by manner of a variety application.The SAP CRM menu accommodates a separate transaction for growing grasp groups. This is where you define the section sort for the master groups (for authorization functions). You have two choices for developing the master crew: immediately in on-line mode, or at a later time limit (for instance, overnight) in batch mode.

Developing master teams in Segment Builder

Within the Phase Builder, you'll give you the chance to create a grasp staff from a goal group. To do this, proper-click on within the SAP GUI on the required target staff and select Create Grasp Crew from TG. Within the Individuals -Centric UI, select Create MG from TG.Updating grasp groups.For master teams that were created in the grasp group transaction, the update is already scheduled. For master groups which may be created in the Section Builder, an everyday replace have to be scheduled. This is done utilizing the Process Wizard.

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SAP CRM Marketing Personalized Mail Forms

SAP CRM Marketing Personalized Mail Forms allows users to flexibly construct e-mail templates.The construction tree presents an outline of all e-mail text blocks for the open e-mail template.When you are positioned on a specific textual content block, the related text could be seen within the overview area. In addition, within the overview area, conditions can be set to determine which standards should be fulfilled for the correct textual content block to appear within the e-mail.With the form painter, you can decide the layout of your forms , specifying, for instance, their basic design.The structure could be outlined for letters and faxes only.

Maintain a Mail Form

In the event you use a PDF together with Internet mail, the customer will get an e-mail with the PDF document as an attachment.The multi-MIME format is sometimes additionally called multi-part. Which means that there are two text formats contained in a single mail: plain text and HTML. Consequently, two texts in every form additionally must be created.Type Utilization: Determines for which communication channel the shape shall be used (common utilization, Web mail [SMTP], mail [Letter], fax, SMS [Pager Services]).

Customer Scenario

Preserve situation for mail types In this activity, you define a situation for mail kinds that lets you add new attributes and structures in mail form processing and to restrict the selection of fields to make the varieties simpler to read.The Industry Business Unit (IBU) or buyer situations outlined here can then be selected by way of the Course of mail type transaction.


With a view to learn the information from an IBU or buyer scenario, you want to should first create an implementation for the BAdI CRM_IM_ADD_DATA_BADI. This makes it possible to sele ct new information for mail forms.

Standard settings

The SAP state of affairs is all the time introduced as the usual scenario. IBUs and companions can create their very own situations as enhancements to the SAP standard. Prospects can improve the SAP and IBU scenarios. For the Customizing tables entries, totally different name ranges have to be used for IBUs and customers. Potential title ranges here is perhaps IBU_* and Z_*, for example.

To make use of the model new buyer situation, some Customizing within the IMG is necessary. Go to the IMG using transaction code /nspro. Open the CRM hierarchy and select Marketing. Choose Advertising Planning and Campaign Management. Choose Customized Mail. Start the IMG exercise Maintain Situation for Mail Forms.To create a model new state of affairs, choose New Entries. Enter the new state of affairs ID and the brand new description within the table. Select one of the three doable entries within the Advertising Attributes drop-down list.On account of these activities, the structure of the new situation is completed.Now the predominant points for this scenario must be determined. Select the situation you want to specify. In the construction tree, double -click the entry Marketing Attribute Sets.

Select the attribute units you wish to use in your scenario. Select New Entries. Choose your attribute set, and choose Save.In consequence, you possibly can see the brand new scenario by opening the entries for customer scenario on the Maintain Mail Form screen.Double-click on the brand new situation in the drop-down list. A model new window opens on the screen containing the following warning:
“A change to the scenario to your mail kind could result in problems if attributes from the earlier
situation have already been used in the form. Do you want to change the state of affairs?” Confirm with Yes.

As a result, you get a brand new object/attributes checklist on the Maintain Mail Form screen. You can find three customary objects beside the new attribute set. All customary info you want for mail varieties is now available.The preview shows the textual content blocks. To simulate conditions, different text blocks could be selected. If the text includes hypertext hyperlinks, the corresponding Web pages could be displayed. The textual content can additionally be displayed in a special language (offering the text is already translated).

Communication Channel Test

Since mail kinds may be dispatched by way of different channels (e-mail, fax, letter, SMS, and so forth), you want to test the sending process for these totally different channels before actually executing the campaign.Depending on the communication channel chosen, the mail seems in a preview window and is shipped to be transmitted, faxed, e-mailed, or printed as appropriate.All communication channels could be tested. For every channel, parameters can be maintained:
  1. Printing (printer gadget, printing choices)
  2. E-mail (e-mail deal with of recipient, e-mail sender)
  3. Fax (fax number)
  4. SMS (telephone number)
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SAP CRM Marketing Analytics

This business state of affairs assists you in comprehending the reasons for advertising successes and failures and thereby in making your advertising processes more efficient and successful. By analyzing info concerning markets, rivals, and past marketing initiatives, you can then assess and affect the success of future advertising initiatives and campaigns proper from the planning phase.Advertising Analytics lets you achieve detailed insights and arrive at detailed analysis results that you can then deploy within the operational processes in marketing.

  1. 1. Marketing Finances Planning :Here you propose the method you want to distribute the budget in your marketing plan.
  2. 2. Marketing campaign Planning: You ought to utilize this business course of to plan your key figures for a campaign. If you discover yourself planning a marketing campaign, you want to have the power to analyze your knowledge and predict what the outcome can be below certain
  3. circumstances. Key figures from SAP SEM will let you do this. The Advertising Planner is immediately linked to SAP SEM and SAP BW to allow in-place analysis of your marketing campaign data.
  4. 3. Target Group Optimization:You ought to utilize RFM analysis to optimize a goal group defined within the SAP CRM Section Builder in order that the target group contains solely enterprise companions with a relatively excessive likelihood of responding to the campaign.
  5. 4. Campaign Monitoring and Success Analysis: It is rather necessary that you've got a method of analyzing how successful your campaign was, so that you just can construct on past experience.You can use SAP R/3 CO-PA, for example, to hold out a detailed profitability analysis.Data from SAP R/3 CO-PA is extracted to SAP BW. You possibly can carry out a marketing campaign-related plan/precise evaluation in SAP BW. This is where you use the deliberate data from key determine planning.
  6. 5. Advertising Plan Evaluation
  7. 6. Lead Analysis :In this process, you analyze the success, effective, and processing over time of your lead management.
  8. 7. External Record Evaluation: On this course of, you analyze the success and high quality of your lists.

There are a variety of how by which you ought to utilize SAP SEM planning and SAP BW reporting to optimize your campaign.You possibly can plan the distribution of merchandise accessible to the purchasers or enterprise companions available.You may analyze the success of your campaign and use this for future marketing campaign planning.You'll find a way to plan the prices and the way you wish to distribute your price range amongst your customers. You'll find a way to then examine your price range to simulate whether this can work and, if necessary, regulate your figures to get the finest possible value from your advertising activities.You can perform a what-if analysis and decide what the return on investment could be from your campaign.At any time, you can create a “snapshot” of your planned data so as to examine different versions. This snapshot is person-dependent or system-standing-dependent.After getting finished planning the product portions that you wish to supply to each buyer, you may compare this with the product quantities accessible in SAP SCM and determine whether or not you might be really able to supply.

Product planning means that you can estimate the anticipated gross sales volume and margin on product base.Enterprise companion planning enables you to consider the costs per contact for numerous contact channels.Response planning lets you evaluate the number of activities, leads, opportunities, and so on, and to calculate the expected gross sales volume and margin.Price planning is used in a consumer promotion. The planner specifies the dimension (sales data, product,customer) for which the price of the consumer promotion must be distributed. Cost planning receives the distribution dimensions and shows them dynamically. In the Cost Planning tab web page, the planner enters the budget deliberate and splits the cost between the selected dimensions. The system transfers your marketing campaign, with its corresponding activities, to SAP R/three PS and then executes your campaign.The success key figures planning type is used to judge the success of a particular campaign or promotion. For example, you possibly can evaluate the success of a tv commercial and the rise in sales caused by this type of advertising. The planner can enter notes or feedback for every key figure.

You use valuation for key efficiency indicators (KPI valuation) to divide the totally different values of a KPI into three levels. You transfer the value for a KPI and the assignment of a ranking from SAP SEM to SAP CRM. The value and the score are then displayed in SAP CRM as an alert (utilizing a crimson, yellow, or green visitors light) during promotion planning.

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MySAP CRM Marketing Calendar

MySAP CRM Marketing Calendar is supposed to be the central level of entry for advertising professionals.Interlinking of various occasions, such as campaigns and promotions, is possible. The Marketing Calendar can also be displayed in a listing view. The listing view contains further choices,akin to:

  1. Mass change
  2. Copy advertising projects from one yr to a different
  3. An inventory of selling projects could be printed directly from the calendar view.
  4. Integration to Microsoft Project is still out there from the Advertising Planner in SAP GUI.

Query Definition in SAP GUI

The Advertising Calendar permits you to define criteria for displaying your marketing projects. To do that,you create a query. The Advertising and marketing Calendar also lets you have a look at your advertising and marketing projects from a quantity of views or viewpoints - for example, by brand, customer, or product group - by choosing a explicit view.In the SAP GUI, proceed as follows:
  1. From the menu bar in the Advertising Calendar, select Goto-Open/Shut Question Details.
  2. Select the class of selling object in the Find field.
  3. Choose the search standards in the By field.
  4. In the fields that correspond to this search standards, select the standards you wish to use both directly or utilizing the input help.
  5. The Determine Undertaking Hierarchy? subject allows you to enter whether you wish to present all projects from a specific hierarchy, or simply the one you're working on.
  6. Save the question as your default and provides it a name.
  7. In case you choose Goto-Query Administration, you presumably can change, copy, or delete your query.
  8. If you happen to select Settings after which Queries, you might as well choose the question for use for calling up the associated trade promotions or campaigns if you happen to wish to show these in a cut up screen.

Defining Search Criteria

The definition of search standards is used to define search standards that you just want to use for the question in the calendar.Search standards starting with zero are part of the usual delivery.First, maintain an ID and a language-dependent description for the search criteria. Then choose the desk and the field that you just want to use as a search field. You'll have the opportunity to select a discipline immediately in the upkeep view; if this is unique, the desk is ready automatically. You probably have set the search area in order that it can be selected more than once, you'll have the opportunity to enter complex search standards for the search subject in the calendar application.

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MySAP CRM Marketing and Advertizing

With MySAP CRM Advertising and marketing CRM 4.0, you could take a glance at your advertising and marketing projects from three completely different perspectives:
  1. The Advertising Calendar provides an outline of all advertising initiatives within a sure time range.
  2. The Advertising Planner offers a hierarchical view.
  3. With campaign automation, it's potential you'll use the Java applet -primarily based process view.
  4. Using SAP CRM advertising and marketing and marketing campaign planning, advertising departments can plan their activities in a challenge plan structure (analogous to work breakdown structures [WBS] in R/3. The advertising planning structure and the finest way in which the related advertising parts are ordered is completely versatile and may be created in line with organizational needs.
  5. Different advertising plans or advertising and marketing plan elements could be assigned underneath the advertising and marketing plan. You can use any variety of advertising and marketing plan parts to construction a advertising plan.
  6. Campaigns and marketing campaign components might be structured hierarchically under marketing plans. That is optional. Campaigns can additionally be arrange independent of selling plans.
  7. Goal groups, product catalogs, products, documents, and URLs could be assigned to advertising plans or campaigns. A target group may be assigned to a advertising plan, however in this case the task would simply be informational (execution of a campaign from a marketing plan or factor just isn't attainable).
  8. Advertising plans and campaigns (not the weather) function logical units from which authorization could be set.
Structure of Marketing Planner

The structure tree exhibits the selected advertising tasks (advertising and marketing plans or campaigns) and their hierarchical dependencies. You'll give you the chance to manually change the dependencies and assignments of the person advertising elements (using drag and drop). As well as, you'll give you the chance to create or delete advertising parts here. ? In the worklist, you may retailer advertising tasks that are usually required by particular users(advertising plans or campaigns). In addition to this, a list of the last 5 advertising and marketing initiatives that you processed are always displayed within the work list. They can be transferred from the work list and template es area to the construction tree space by drag and drop.The templates are used during enhancing as a proposal pool that can embody different operational advertising and marketing tasks or campaigns in your advertising project.

On the initial screen within the Advertising and marketing Planner, the work list is displayed first. After opening your advertising challenge information, the system robotically switches to the templates display area.The work area shows you the detailed view for the chosen object in the structure tree. Depending on the selected object, you probably can see (in the work space) the advertising parts (icons under the outline area) that can be assigned in the degree underneath. In each tap of the work space, extra data for the selected object in the construction tree may be stored. The sphere values can be chosen by choosing a value from the drop-down list.You'll be able to alter the scale of the three display areas to swimsuit your individual requirements. These settings save mechanically while you exit the Marketing Planner.

New tab pages have been added to the Advertising Planner in CRM 4.0.All of those tab pages could also be used to arrange advertising plans and campaigns.You may enter deliberate dates for advertising and marketing elements on the Basic Information tab page of the Advertising Planner. You too can create precise dates and % full for a marketing element. Self-outlined status and authorization profiles are assigned on this tab page, as effectively as action profiles and planning profile teams (needed for key determine planning).With CRM 4.0 you'll find a way to maintain a manufacturing unit calendar on the Basic Knowledge tab page (wanted primarily for APO integration), as nicely as the priority of the advertising object and a foreign money for planning needs. Of course, you still define the marketing campaign type, targets, and ways.It's doable you'll deselect the Create WBS factor indicator (which is flagged by default) if you don't need to switch your advertising object to R/3.On the Notes tab web page, you can create, change, or show varied textual content sorts for a advertising ingredient to describe the goals of a campaign, for example.On the Channels tab page, you choose the required communication medium and enter the required type, IC script, and so on for the corresponding communication types.You can create marketing campaign-specific circumstances for a marketing campaign or a marketing campaign ingredient on the Circumstances tab page.

Discount Tab

First, select the situation type you need to use. You've got a alternative between Marketing campaign-particular price and Discounts.You will need to know the distribution line of your product. Once you have completed this info, you can choose the product assigned to the campaign.To finish the process, keep the amount, the forex, and the unit of measure.If all entries are appropriate, a inexperienced traffic light appears.

Product Assignment

You can assign merchandise to your advertising and marketing initiatives in a single step.Two possibilities exist for mass task of products to a campaign:
  1. Assign a product category = Group of associated products
  2. Assign a product group = An attribute inside the sales set of the product
  3. If you assign a product class in addition to a product group, the overlap between the 2 is derived.
  4. Use the Deselect indicator if it is advisable to exclude products.
  5. The assignments of merchandise to a marketing campaign has also been enhanced. Assigning a product group or product class means that all products are assigned a one single click.
  6. In case you assign several product groups or categories, solely the intersection shall be added (only the merchandise that are widespread to all grouping standards specified).
  7. Use the Deselect indicator if it's worthwhile to exclude products.
  8. The title of the category column is decided at run time. The identify of the product hierarchy is retrieved and its description is displayed as the column title. This cannot be completed yet within the PCUI.

Action of Marketing Planner

On the Primary Information tab web page within the Advertising and marketing Planner, you can assign an motion profile, which you must beforehand define in Customizing.Then you will note the Actions tab page.On this tab web page, you'll have the opportunity to either set off the act ion manually or schedule the motion to be automated by making the required Customizing settings.This functionality is used, for instance, if the worker chargeable for a marketing campaign should be notified of particular campaign changes.In Customizing, select IMG ? Fundamental Features ? Actions ? Actions in Marketing.You probably can then use the next actions inside Customizing: Create Actions with Wizard or Define Motion Profiles and Actions with the step outline Situations, Customary Options and Filter Definitions.There are a number of standard types defining the content of the e-mail that will probably be despatched out to the person accountable for the marketing campaign, however you probably can create your own as well, using transaction SMARTFORMS.

Execute Champlain

With a advertising campaign, you possibly can contact your corporation companions instantly by e-mail, telephone, SMS,or other communication strategies to inform them about the contents of your campaign. You do that by transferring the goal group(s) assigned to the marketing campaign to your outlined communication medium, for example, with a view to start a direct mailing or phone marketing campaign at a particular time.

Arrange campaign and choose communication medium: mail form, IC Script, and so on. In the construction tree, select the campaign or the marketing campaign aspect and select the Channels tab web page within the work area.On the tab page, select the required communication medium and enter the required knowledge.Release marketing campaign: To execute a campaign, it must be released (system status = launched).Spotlight Goal Group to be passed to the communication medium. As more than one goal group might be assigned to a marketing campaign, you must outline the target group to be despatched to the respective communication channel. A goal group can solely be sent as soon as to a communication medium.

Find Organization for Persons

CRM Advertising: Find Organizations for Persons (B2B): This indicator determines whether or not, for the persons throughout the target group, the system ought to find organizations that are linked with these persons through the contact individual relationship type. In case you choose this indicator, these individuals are normally not contacted via their non-public handle within the buyer grasp file, but via the address data relating to the connection between the individual and the organization. This is typical for a B2B scenario.For all organizations found, the system generates an activity for the particular person defined as contact person.This person is then contacted as many instances because the number of organizations found: every contact to one other business companion (of type organization ) is recorded as an activity. Alternately, you can outline contact partner functions for your enterprise partners to be contacted. On this case, solely organizations will most likely be contained in your goal group. With features, you specify the contact persons to be contacted with a devoted contact perform maintained in the relation handle data in the enterprise partner grasp data.

Process of personalized Emails

In order to execute an e-mail campaign, sure conditions have to be fulfilled:
  1. A campaign should exist. A marketing campaign (and or marketing campaign component) is the operative factor in the advertising plan from which interplay with clients is fulfilled.
  2. A target group must exist. The goal group consists of the enterprise companions you wish to address with the e-mail.
  3. An e-mail form must exist. An e-mail kind is a template that features conditional and non-conditional text blocks of the e-mail.
  4. The sender’s address is required to ship the e-mails. Senders’ e-mail addresses may be defined in Customizing Process
  5. User sets up an e-mail marketing campaign with a associated target group. E-mail type is custom-made to match desired advertising message. E-mails are dispatched to all members of the marketing campaign with parametrized (for tracking purposes) URL links.
  6. When used in conjunction with my SAP Internet Gross sales, dynamic, customized greeting and Web tracking (for example, hits from e-mail) is possible.
  7. If set up in Customizing, activities are generated for every BP in the target group. Mail contents are linked to the exercise as an attachment
Email Preview

To examine the e-mail channel communication, enter your e-mail address.The take a look at can embrace enterprise accomplice data. If a enterprise partner is used for testing, you may determine if situations must be checked or not. Testing without using a enterprise partner permits you to select a take a look at language.Your entire enterprise course of might be tested for e-mail. That means hyperlink tracking can be tested. You can then select test mails using the e-mail list.The mail appears in a preview window in the Marketing Planner and in the mailbox of the added e-mail recipients.

Execution via Telephone

A campaign (this instance is expounded to a advertising plan) is created. Linked to this campaign is a goal group (a finite record of enterprise partners selected for the campaign) and a script. A call listing is generated from the target group. The call list consists of the business associate info and relevant info required for the Interaction Center.Utilizing the script and the call record, the Interaction Center agent calls the shoppers in the name list. When a call is accomplished, the agent updates the activity with the outcomes of the call. This info can also be written to SAP BW for reporting and monitoring purposes.

In an e-mail marketing campaign, a mail form would be assigned as an alternative of a script. Execution would ship out specified e-mails to the target group’s enterprise partners.Further channels are, for instance, letter, fax, SMS, activities for gross sales representatives, or an open channel to develop your individual kind of execution.

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MySAP CRM Marketing Introduction

Right now’s complicated customer problems require a deploy-able CRM solution that may immediately handle specific challenges regardless of the place or when they happen in the cycle of interacting with, promoting to,and servicing a corporation’s customers and that can be done with MySAP CRM Marketing.mySAP CRM blends deep purposeful capabilities within the core areas of marketing, sales and repair with award-successful analytics which are directly embedded into the first interaction channels with which organizations engage their customers. All of this enables a closed loop interaction cycle, underlining mySAP CRM‘s unique worth propositions.mySAP CRM is constructed on an open, reliable, secure and scalable expertise platform.The great vary of services supplied by SAP enable you to to quickly implement mySAP CRM and support the ongoing optimization of the answer environment.

Campaign Administration

Advertising and marketing actions might be deliberate at various ranges, from campaigns for particular person products at a neighborhood level to high-stage advertising plans for the whole company.As a part of CRM marketing, Advertising and marketing campaign administration helps a advertising department to plan their actions after which, utilizing current information equivalent to buyer information and profiles, to begin direct advertising actions.The marketing supervisor begins by defining the objectives of the campaign. Data is gathered from an external supply, such as a market analysis agency, permitting the advertising supervisor to profit from exterior evaluation and refine the objectives. The marketing campaign is then designed, accredited, and ready for execution. The exterior knowledge provider delivers the data needed to permit the advertising and marketing manager to develop a goal group. The advertising and marketing manager then specifies every step for marketing campaign execution and launches the advertising campaign. At this point, feedback from the target group enables the vendor to tremendous tune the marketing campaign to make future waves more effective. Ongoing enter from the target group results in additional refining and evaluation of the campaign's success.

Customer Segmentation

To communicate with your prospects in a targeted approach, it's essential to know who your customers are and you must have info on their interests and buying behavior. Existing marketing data in your business partners, therefore, is effective when modeling goal teams on your advertising and marketing activities.Dividing your customer grasp into different teams is known as customer segmentation and relies upon to a nice extent on deliberate advertising and marketing activity. The segments created can then be processed in several ways, according to the particular needs and preferences of the business companions they contain. You may create goal groups from a wide range of completely different data sources by combining selection criteria obtained, for example, from InfoSet queries, SAP BW queries, business partner grasp knowledge, or acquired address lists.Target group data will be written to the SAP Business Info Warehouse (SAP BW) for later analysis, and to assist more practical picks in future. Goal teams could also be connected on to advertising and marketing campaigns or used as extra standards to apply to product proposals. From the CRM advertising planner, the enterprise companions within the goal groups will be contacted by a variety of channels, including SMS, e-mail, and telephone. You also have the choice to contact goal teams straight without reference to a campaign.

This situation will cover the entire course of for operating a marketing campaign beginning with market evaluation,persevering with with execution of the campaign, and ending with the closure of the marketing campaign and analysis of the results.Campaigns function operative advertising planning. They describe actions which can be carried out, reminiscent of mailing actions, product promotions, and telemarketing. As quickly as a campaign has been arrange, it can be tracked all through its length and the outcomes used in future planning. Criteria similar to goal groups, products, paperwork, folks responsible, and the budget are outlined within the marketing campaign for these activities.

The External Record Administration enterprise situation gives you with a complete solution to manage your exterior deal with lists to amass new prospects, enhance market share, and enhance model awareness. It encompasses the complete means of procuring external addresses and checking and preparing this information to create enterprise companions and target groups from the address records.Tackle lists will be obtained from external providers of marketing data (for instance, Claritas, Dun & Bradstreet, or Schober). The addresses obtained from the exterior providers may differ from one provider to another. Mapping codecs may be created to map the present address knowledge to a target construction and choose the fields to be imported from the handle list. As quickly as the mapping codecs are created,mapping guidelines could be defined to transform the tackle lists to a selected format.Advertising and marketing campaigns may be prepared and triggered from SAP CRM to enable buyer acquisition.Reporting might be carried out in SAP BW in any case advertising and marketing actions have been concluded.

Lead Management

Leads facilitate your organization’s probability to make business. With the assistance of leads, you'll have the ability to provide a streamlined hyperlink between marketing and sales in order to accelerate the process between first interest and sales. Leads don't offer you complete particulars of potential enterprise alternatives, however they'll provide assist to to search out out more a few potential opportunity.Lead Management is designed to help automate the preliminary pre-gross sales course of, freeing up your gross sales department to deal with probably the most beneficial prospects and opportunities.
  1. The shopper is enthusiastic about a new product line. He contacts the interaction heart or enters his request on the homepage (a lead might be created).
  2. The IC agent ask the client some detailed questions primarily based on the interactive scripting (a lead will be created).
  3. The lead manger decides to dispatch the result in an external companion, an internal lead qualifier, or an internal gross sales employee. Relying on the lead qualification level, a workflow is triggered and a alternative is created.
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SAP CRM Backup and Restoring System

In an SAP CRM Panorama, information is exchanged using the Distant Function Call (RFC) technique.Mainly two varieties of RFCs are used for knowledge change: Synchronous RFC and transactional RFC.With synchronous RFC (sRFC), the caller of a distant perform at all times waits for the answer or consequence from the target system. Thus, knowledge consistency is at all times assured as a outcome of the remote operation is both executed utterly or the calling process receives an error code and should take applicable actions. This is true each for software errors within the target system or if the target system is not out there at all.

Transactional RFC (tRFC) and queued RFC (qRFC) are each executed asynchronously whereas the calling course of continues without waiting. qRFC is a variant of tRFC that maintains the order in which the functions are executed within the target system and thus, can be used for serialization of tRFCs of various SAP LUWs (Logical Unit of Work). The tRFC protocol ensures for each tRFC and qRFC that the perform is executed precisely as soon as in the goal system.Information exchange between the CRM Server and the Back-finish System is done using tRFC and qRFC communication.Manual deletion of queue entries causes inconsistencies between the sending and receiving systems.To ensure information consistency between sending and receiving system, by no means delete queue entries. As an alternative, attempt to clear up the problem that brought about the hanging queue and reprocess the queue request.

Application data

Normally, all techniques that maintain originals of software data should be backed up carefully to avoid the loss of essential enterprise information. Then again, techniques that maintain only replicated knowledge may be rebuilt from the original information sources so there could be no have to do a backup. Often it isn't clear at a first glance whether or not a component solely holds replicated information or if there are also unique items of data. So the variety of knowledge must be rigorously analyzed for each system component before the choice for this component’s backup technique could be made.The backup technique for use for the element then depends upon the sort of knowledge management: It could be a database and log backup in case of database-managed software data or a file system backup in case of file-primarily based knowledge managed by the application itself. In all cases, points of data consistency between the system elements should be regarded for system components that exchange data.The backup method then additionally is dependent upon the next factors:
  1. Does the element hold authentic data (which means the element is the leading system for some items of information) or replicated data? When speaking of replicated information, we imply both data that is merely replicated from another system and information that's derived from another system’s data.
  2. The time wanted to duplicate knowledge: Depending on the time it takes to restore duplicated information from the originals, it may not be necessary to back up the replicates.
  3. The sort of information and the sort of system managing the info

For replicated information, there could be three alternatives concerning the backup strategy:
  1. No Backup: Which means the info have to be utterly re-replicated in case of the elements failure. This different could possibly be used if the replication speed is adequate to satisfy the deadlines required of a restore procedure.
  2. Common Backup: Regular backup of the data utilizing an acceptable backup technique database or file system backup, full or delta backup). In case of a failure, this backup can be restored.
  3. Restore Using A quantity of Cases: Because of this in case of a number of installations of the identical part holding the same information, each might function a data backup of the other. This various in fact requires that the information format between the situations is compatible and that it is doable to copy the data onto one other instance and make it out there there.
Software and Data Configuration

Aside from business vital utility data, the system and software software program itself may be price being backed up. This can stop from a new set up in case all or components of the software have been destroyed. As a new set up will at all times be attainable, this backup just isn't mandatory. A basic advice is to back up the applying software no much less than once after it has been put in or after it has been upgraded. Be aware that restoring a backup of the system or utility software program is usually only doable whether it is restored to precisely the same hardware.Installing the software typically requires a large amount of configuring and customizing. Due to this fact, saving this kind of info may also be necessary to supply a fast restore and to keep away from effort and time after doable failures of a component. As the configuration might change more usually that the software program, the configuration files should generally be backed up on a regular basis or each time the configuration has been modified.

Consistent Landscape Back up

A consistent backup of two or extra techniques, which exchange information with one another, is a backup that ensures application knowledge consistency between the components. If such a Constant Landscape Backup is restored on all parts, the appliance knowledge is logically constant in the entire system landscape.A Consistent Landscape Backup can be used to create copies of the landscape, for example, for check environments. Additionally it is useful in making a Constant Landscape Backup as a fallback point earlier than doing massive system modifications such as upgrades or knowledge migrations. It's not usually essential to create a Consistent Panorama Backup during normal operation.A Consistent Panorama Backup cannot be achieved by performing a time limit restoration of all involved components. It is because there is more likely to be differences in the native machine time, which makes it unimaginable to get well the elements to the very same time limit with out having inconsistencies. This happens because some transactions have been committed on one system however not on the other.

Multiple Components in one data base

An alternative choice for making a Constant Landscape Backup is to put in all involved databases in a single database administration system. When utilizing this installation type, each backup of the database is a Consistent Landscape Backup.For productive techniques, this selection will in all probability mostly not be practical as a outcome of it imposes some restrictions on scalability, flexibility, and improve possibilities.The next things have to be taken into consideration when contemplating this feature:
  1. All elements are affected by a crash or a restore
  2. A part’s efficiency correlates to that of all different components
  3. Resource consumption may be fairly difficult
  4. On most database platforms, it isn't possible to do a point-in-time recovery for much less than one of the installed components
  5. Database administration can't be executed independently
  6. On most database platforms, upgrades cannot be finished with logging switched off

Multiple components in one database set up is not a solution that is usually relevant for all installations. Its use is probably restricted mostly to check, demo and development environments. A productive use could also be thought-about for methods with very sturdy consistency necessities in an setting that gives enough performance capacity (for example, together with parallel database techniques).

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SAP CRM Solution Monitoring

SAP CRM Solution Monitoring a system landscape is a complex and very important subject for every firm running one or more SAP systems. The complexity will increase with each new system, add-on or component. One of the main issues is to have a fast and dependable risk to regulate the complete landscape.Using the Monitoring Structure of the Computing Heart Management System (CCMS), SAP supplies a versatile and universally relevant infrastructure, with which you can monitor the entire IT landscape centrally and which shortly and reliable studies problems that occur.The Monitoring Structure is delivered with every SAP Internet Software Server with no additional prices and can be utilized instantly after installation. The structure runs on all SAP Web Software Servers and might easily be extended with SAP and non-SAP components.The intention of the monitoring idea is to assemble all required data in one system to scale back the workload of an administrator and let him see issues, as soon as they appear. Moreover all logs are reachable from a single point, which reduces the required time to verify a certain log file for an error. This means higher efficiency in downside solving and lower costs.Additional configuration and optimization will permit using enhanced companies like notification, which can change the need to verify the system for any alerts.

CCMS Monitoring

The essential concept of the central system monitoring (for SAP instances ? 4.X) is that the monitoring data is stored in a shared reminiscence phase of the own occasion and transferred periodically via RFC into the shared memory of the central system.Parts with SAP Basis Methods or SAP Internet Utility Server can instantly be included into a central monitoring atmosphere using the CCMS alert monitoring architecture.Elements with out SAP Foundation are connected using CCMS agents.All components with SAP Basis Programs will be monitored by their own. In all parts detailed commonplace monitoring transactions are available. However, in a posh server landscape it's more useful to get a central overview first (e.g. system availability, transaction particular response times ...). and to make use of the system particular evaluation transactions afterwards in case of troubles.With CRM 4.0, SAP continues to focus to the SAP SOLUTION MANAGER as central monitoring system. This instrument is dedicated for being the CEN of the SAP landscape. In fact, you can even use any other SAP system, working on SAP WEB AS 6.20 foundation as CEN. The SAP Answer Manager has a additional benefit, as it's possible for SAP to attach remotely to this technique and to get all required data within the disagreeable case of errors, where help from SAP is required to unravel the issue.

The CCMS Alert Monitoring Structure consists of three layers:
  1. Information collection :SAP parts are monitored by particular programs called data suppliers. Information suppliers could be ABAP, C, or Java programs. SAP delivers over a hundred information suppliers in ABAP alone. Each data supplier checks its component at regular intervals and shops the collected monitoring information in the main memory of its host.
  2. Information storage : The realm of the main reminiscence that contains the monitoring knowledge from the information supplier is named a monitoring segment. As the primary reminiscence data is always overwritten, monitoring segments may be permanently copied to database tables. You may then analyze the information later. The information collection and storage parts should be current domestically on each part to be centrally monitored.
  3. Administration: Knowledge from the monitoring segments are displayed and evaluated within the central monitoring system.SAP provides an professional software, the CCMS Alert Monitor (transaction RZ20). Alternatively, you'll find a way to use the Answer Supervisor to show the information in a business course of-oriented context. If the system identifies an issue, it may execute an auto reaction, equivalent to informing the accountable person. The analysis methodology then helps the administrator to investigate the problem.
  4. The CCMS Alert Monitoring Infrastructure will be extended. Customers can integrate their own components utilizing knowledge suppliers that they've written themselves. Third-get together distributors and partners can export the monitoring information from the monitoring segment utilizing numerous interfaces.
CCMS brokers push monitoring information to the central monitoring component. They supply an alternate to the information pull triggered when the Alert Monitor is refreshed. Parts without SAP Basis have to be connected utilizing a CCMS agent (CCMSR).Alerts are displayed within the Alert Monitor. Alert notifications are triggered, if configured.

Instance scenario:

An availability test experiences the breakdown of one component.An alert is displayed as a purple node within the Availability Monitor of the central monitoring system.An alert notification (e-mail, pager, or SMS) has been configured for this explicit alert.The administrator is notified accordingly and can immediately examine the error scenario of the corresponding system.

The monitoring data is displayed in a tree-based mostly structure. You'll give you the option to show two completely different views,the present system view and the alert view. The nodes of the tree-based construction are referred to as Monitoring Tree Element (MTE).The data measured is mixed with monitoring attributes. Monitoring attributes are the leaf nodes of the tree. They represent physical traits or messages related to a monitoring object.for example, the monitoring object Optimizer Statistics has the monitoring attributes Final Examine and Last run. All nodes above the extent of Monitor Attributes solely assist to search out the right "leaf node".For every monitoring attribute, alerts are displayed (in yellow and red) if configurable threshold conditions are exceeded.Alerts are propagated upwards in the hierarchy. Alerts within the upward MTE hierarchy also change into red.

J2EE Monitoring

The task of the Java Monitoring and Management is to supply developers, supporters and prospects with information about.Detailed statistics on exercise and useful resource consumption for accounting and auditing, SLA reporting and drawback analysis.The J2EE monitoring infrastructure can be used both with out being connected to a CCMS system (if the client makes use of the SAP J2EE Server standalone) or with CCMS connection.For connecting to CCMS, The sapccmsr agent should run on every host that runs a SAP J2EE Engine.The sapccmsr agent is also required if the J2EE Engine runs on the identical host as the SAP system which you're reporting to.The monitoring information is sent to different locations: Visual Administrator, CCMS, or text files.

JMX Interface

JMX is used to manage and monitor all server parts (providers, interfaces, libraries).Although functions can access the JMX APIs as nicely, more advanced administration and monitoring capabilities for purposes will be added within the following release.The JMX monitoring structure uses MBeans to characterize a J2EE useful resource (supervisor, service). In order to collect monitoring data at runtime this data will be either pulled periodically by a JMX monitor from the underlying useful resource (passive instrumentation) or alternatively the resource pushes the monitoring data to the JMX monitor using an occasion mechanism (energetic instrumentation).

Most JMX monitors are static: the instrumenter of the resource offers XML based mostly configuration data. At startup of the server the monitor service creates the JMX displays in maintaining with this configuration data. In some circumstances you could dynamically generate displays, which will doubtless be potential with the ultimate 6.30 release.For the storage of monitoring data the JMX displays use corresponding monitor nodes. Depending on the monitoring knowledge sort you can choose JMX screens and corresponding monitor nodes for text data, integer numbers or more complexe information like tables, swimming pools, caches, frequencies and so on.

The logic of the monitor nodes allows them to construct up data, maintain historical past or generate alerts, when a crucial state has occurred.For the visualization of the monitoring data the Swing based Visual Administrator of the SAP J2EE Server can be used.

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